A large image file size could cause loading times to double or even triple. Just like an image added and then reviewed on a desktop might not fit on the screen of a mobile device.

Image file names are relevant, with keywords included.

ALT text is added to describe what the image is about.

Keep the file size as small as possible.

Use responsive images for different devices.

Make sure your images are optimised with our quick & easy checklist above. Need more help with image optimisation? Get in touch with our friendly digital marketing team.